GoRowinGo Brand Story

Established in 2020, GoRowinGo is headquartered in Los Angeles, California.  GoRowinGo was founded to give customers access to a high-quality rowing machine with aesthetic appeal, functionality, and features beyond what's offered on other rowing machines.

We aim to become a disrupter in the at-home fitness space by offering a best-in-class water rowing machine and unmatched customer support.  


For much of modern history, rowing has been considered one of the most effective forms of exercise, activating up to 86% of the body’s muscles to deliver the ultimate workout.

We set out to harness over 100 years of evolution in stationary rower design and create an easy-to-use, comfortable rower made from sustainably sourced materials that delivers a revolutionary workout in the comfort of your own home.

This is a workout like you’ve never had before.

Our Core Values

At GorowinGo, we're passionate about sharing the vast health and wellness benefits of rowing.  Rowing is fantastic for building strength, endurance, accelerating weight loss, and improving health.  We're committed to helping customers learn about thebenefits of rowing, hone in proper stroke technique, workouts, and other high-impact information that helps everyone achieve their fitness goals.

Company Visions

Just like you, we’ve set high goals.  Over the next 5-10 years, we will become a leader in home fitness equipment.  We’ll accomplish this by offering world-class equipment, customer service, ongoing product support, andunmatched rowing workout contenton how to stay fit at home.

Company Mission

We believe a quality workout experience and healthy lifestyle should be within reach of anyone who wants it.

Whether fit or not, young or old. Busy professionals, students, and stay-at-home parents alike. Every size, budget, and ability is invited into our water rowing machine.

Our mission is to make fitness accesible to everyone, including you!

Our Product

The GoRowinGo Rowing Machine is a world-class indoor rowing machine loaded with features at an affordable price.  We obsessed over every detail of each component on our rowing machine.  Our goal?  Succeed where other rowing machines have failed concerning comfort, durability, functionality, and performance.  Our water rowing machine's noise reduction characteristics and aesthetic appeal make it perfect for any home living space.  

Rowing is one of the most effective forms of whole-body exercise, working over 86% of the muscles in the body and eliciting a unique strength and cardio training effect.  Those who row consistently will testify to rowing effectiveness, with virtually no impact to the joints!